It’s smokin’! Bosses at Shropshire’s only American Smokehouse have unveiled a new taste sensation – a burger with a difference as the signature dish on their new menu.
Smoke Stop. The road to BBQ has proved a massive hit with diners since opening its doors at Ford, near Shrewsbury, last summer.
Now Ryan King and Sophie Gwilliam, who run the restaurant, are excited about the launch of their new menu topped by a newly-created bacon marshmallow burger which they expect to become extremely popular.
“It’s going to be our signature burger and we’re going to trademark it as no-one else has ever done it before,” said Ryan. “It’s a sweet and savoury sensation in your mouth. Once you’ve tried it, you’ll definitely want more.
“It’s not been done in the States and it’s one we’ve made up ourselves. It’s something different that people will want to come out to try. It really is that good – the sort of burger you would want to come back and try again and again.”
Ryan, who enjoyed a working holiday to America before Christmas to unlock more taste secrets for Smoke Stop, added: “The new menu is really exciting and we’ve tweaked a few things to make it the best we possibly can.
“We’ve stayed true to Texas where myself and Sophie visited and learnt all their secrets and brought them back with us.
“It took a few months to get the menu just right, but it’s pushed towards the Texas style, and we’re sure everyone will really like it.
“Other restaurants may try and serve similar food but we are the only place in Shropshire which smokes our food in special smokers ovens all the way from Memphis. That’s the way we cook it so we are certainly staying true to that.”
Ryan added he had been delighted with the feedback he has received from guests who often travel from far and wide to enjoy an authentic American dining experience in rural Shropshire.
“We have a lot of foodies in and we’ve also had quite a few Amercians visiting,” he said. “It’s been very flattering to hear them say they have not had anything better outside Texas or the other parts of America they’re from.
“It’s great to hear that Amercians are saying what we’re doing is right.
“We’ve got lots of great additions on the new menu, other new burgers on there, new nibbly starters and some very quirky names for some of our dishes which myself and Sophie have woken up with at 3am in the morning!
“It’s always good to see people’s faces when they read the names of our dishes and you’ve got to keep the fun element.
“We pride ourselves on creating a laid back atmosphere here and people want to have fun whey go out eating these days.”
To reserve a table at Smoke Stop – and advance booking is recommended – call (01743) 851944.
Pictured: Louis Irvine, part of the team at Smoke Stop. The road to BBQ, serves up a delicious bacon marshmallow burger, the American Smokehouse’s new signature burger.